3 Reasons Your Website Should Be Responsive in 2025

3 Reasons Your Website Must Be Mobile-Responsive in 2025 By Alex ColburnColburn Strategic Partners If your website is not mobile-friendly, it is not just behind the times. It is costing you visibility, trust, and revenue. Published April 8, 2016Revised August 7, 2025 In 2025, mobile usage is no longer a trend. It is the standard. Consumers are using smartphones to search, compare, and buy at nearly every stage of the decision-making process. If your site is slow, hard to navigate, or not designed for smaller screens, you are losing potential customers before they even have a chance to learn what …

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Why WordPress Websites Still Outperform Custom Static Sites in 2025

WordPress Sites Outperform Traditional Websites By Alex ColburnColburn Strategic Partners The web has changed. Your website should too. Published November 13, 2015Revised August 7, 2025 In 2025, a business website needs to do far more than just exist online. It needs to work hard across every device, support real-time marketing efforts, integrate seamlessly with tools your team already uses, and adapt quickly when your strategy shifts. That’s exactly why we recommend building on WordPress. It’s not just for bloggers or beginners. WordPress powers over 43% of all websites on the internet today, including enterprise-level platforms and some of the world’s …

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Narragansett Beer’s Dynasty: Locale is Central to its Brand Identity | A Rhode Island Brand

Narragansett Beer’s Dynasty: How Locale is Central to its Brand Identity Alex Colburn, Colburn Strategic PartnersRhode Island Web Design Company In this article, we’ll dive into how Narragansett Brewing Company used ties to local Rhode Island culture in its marketing to reestablish itself as a staple beer for Rhode Islanders. Published 11/10/2015Edited 4/16/2018 & 8/7/2025 A 134 Year Old Dynasty Narragansett Brewing Company (NBC), now a 134 year old brand, has deep ties to New England and its home in Rhode Island (their web site design prominently showcases the message “Welcome to Narragansett, A New England tradition for over 100 …

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Brand Identity: Your Number One Priority

Brand Identity Should Be Your Number 1 PriorityWhy Is a Focused Brand Identity So Important? A well-defined brand identity is crucial for effectively communicating your message and offerings. Understanding what your business stands for not only helps you maintain focus in your planning and decision-making but also ensures alignment with the values that resonate with your target audience. It’s easy to drift away from the principles that inspired your venture or overlook what truly matters to your customers. Is a Logo Enough? Many people believe that having a logo designed is synonymous with establishing a brand identity. While your logo …

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Datumate Partners with CSP: Datugram™3D given a US audience

Founded in Israel, Datumate developed Datugram™3D, revolutionizing terrestrial photgrammetry. Datumate’s products are revolutionizing “field-to-plan” processes for land surveying, civil engineering and architectural applications, providing at least a threefold increase in productivity and cost reduction. Datumate’s products serve a multitude of customers, including both private land surveying firms as well as national mapping agencies, allowing them to execute and process their land surveying works easier, faster, cost effectively, and with enhanced quality. Datumate and Colburn Strategic Partners Inc. partnered in September 2013 to develop a plan to distribute Datugram™3D in the United States and was looking for an expert in marketing …

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